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William Hill

I was asked by Art & Graft to create some custom typography for a spot they were producing for William Hill’s Vegas online casino.

I drew a whole host of lettering designed to emulate the casino style and the guys at Art & Graft weaved their motion magic on it to make, in their words: “a colourful, bright and fast-paced neon journey through slot machine heaven.” I couldn’t agree more.

Produced, directed and designed by Art & Graft. Agency: BMB